What Are Algorithms? (a 4 min read)

For most marketers and digital nomads, algorithms are a bit like a blockchain. Everyone understands a bit of it, but ask them to explain what and how it works – good luck or expect a long complex answer that seems to go off topic but does not really answer the question. You know it. We have all been there. So what are algorithms exactly (without going off on a tangent)? What Are Algorithms – The […]

What Is Smart Bidding in Google Ads? What It Is and Why Use It!

What Is Smart Bidding in Google Ads? What It Is and Why Use It! So you might have created a great new website. Your organic traffic is doing ok but might be looking to improve on those visitors by adding a little Google magic to the proceedings. Here’s where smart bidding in Google ads can help! Google ads are a great way of bump starting your e-commerce and other websites and can effectively increase your […]

5 Simple But Powerful Google Ads Tips – Optimization Strategies for 2021 [Updated For 2021]

5 Simple But Powerful Google Ads Optimization Strategies for 2021 Looking for updated Google Ads Tips to help you make the most of your ads in 2021? Pay Per Click (PPC) campaigns are one of the best and fastest ways to get more targeted traffic, new prospects, and to make your brand known. So, it’s not strange to see many marketers trying to create PPC campaigns. However, one of the reasons why many marketers end […]

The Most Powerful Digital Marketing Skills

The Most Powerful Digital Marketing Skills Digital marketing is a rapidly changing field. It is a powerful combination of marketing and information technology that comes together seamlessly to deliver for businesses and brands everywhere. There are a lot of skills digital marketing professionals are required to have these days. Any digital marketing agency will have lots of different experts in their team to deliver projects for their clients. At Web Worx Labs – we know […]

Types of Advertising

Types of Advertising – Detailed & Comprehensive Guide Advertising? The most significant form of marketing communication done to promote or sell a solution through a non-personal message and openly sponsored format. Arguably the most popular discipline within the marketing function. Introduction There are several types of advertisings. However, not many people are fully aware of them. Although now the current generation knows what exactly advertisements do but still to sound a bit academic, let us […]

5 Tips To Optimize Google Ads

5 Tips To Optimize Google Ads Google Ads research campaign is a thrilling process because there are mixed emotions that come to mind while launching a new paid search campaign. PPC campaigns give you a lot more control than traditional advertising (you can read about it more on our Pay-Per-Click Page). In a nutshell, it allows you to get in front of your audiences and pay only when someone is interested in your ads. Which […]