Top 5 Channels – Social Media Marketing for Manufacturing Companies (Stats & Benchmarks)
Most manufacturers approach social media by asking what would be interesting to post. That is the wrong question and it produces the wrong content, which is why so many industrial feeds are stock photography and award announcements nobody reads. The right question is narrower. What can we post that literally nobody else can? For a manufacturer the answer is almost always the thing you find boring, because you see it every day. The line running. […]