Google Ads & local search
Campaigns around the treatments and locations you want to grow, plus local SEO and Google Business Profile optimization.
Private-pay healthcare marketing
Your expertise deserves to be discovered.
Growth marketing for dental practices, optometrists and medical aesthetics clinics, from the first search to the booked appointment.
- Get discovered: Local SEO, Google Maps and paid campaigns.
- Build confidence: Service pages, practitioner profiles and patient reviews.
- Convert interest: Booking forms, consultation enquiries and follow-up.
4xefficiency in ad spend across the practices we turned around
91private-pay practices marketed for patient acquisition across 4 countries
240campaigns run for dentists, optometrists and clinics
5.0 ★★★★★Google rating from our clients
Google Ads certified
Google Analytics certified
11 yearsserving clients in Canada and the US
Who we work with
Private-pay practices that want more of the right patients.
Dental practices
Families, Invisalign, implants and cosmetic work. New patients tracked from search to booked chair time.
See dental marketing →
Optometry clinics
Eye exams, contact lens fittings and eyewear sales, with local search and ads built around your hours and location.
Medical aesthetics clinics
Injectables, skin and body treatments, marketed within your college’s rules and measured by booked consultations.
We take care of the marketing
One team behind the entire patient journey.
You focus on care. We build and manage the parts that bring the next patient through the door, from being found locally to making it simple to contact your team.
Website & service pages
Fast, clear pages with your actual clinicians, practice, services, and patient questions answered before they call.
★★★★★Google Reviews
Review request journeys, response guidance, profile upkeep, and a consistent way to put authentic feedback to work.
LinkedIn
Social & creative
Real practice photography, video, educational content, and ads that help patients recognize your team.
Conversion & follow-up
Clear booking paths, contact forms, call tracking, and follow-up workflows coordinated with your front desk.
ReportingReporting that matters
See which campaigns produce inquiries, booked appointments, and the treatment mix you actually want.
How we start
Your first 30 days, step by step.
Week 1
15-minute call
We look at your Google listing, ads and website together. You leave with 3 things to fix.
Week 2
Plan and targets
We agree in writing how many new patients to aim for, based on what your chairs can take.
Weeks 3 and 4
Go live
Ads, your Google profile, review requests and call tracking are set up and running.
Every month
Report and adjust
You see what booked and what it cost. We move budget to what works.
We understand how a practice runs
Marketing that fits the way your practice works.
Private pay and insurance
We know the difference between an insurance-billed visit and a private-pay treatment like Invisalign, implants or specialty eyewear, and we plan around the mix you want.
Your front desk
Most bookings are won or lost on the phone. We make the handoff simple and give your team what they need to book the call.
Your college’s advertising rules
Ads and posts are written with your regulatory college’s advertising rules in mind, so nothing we publish puts your licence at risk.
We run Google for ourselves
We run Google Ads and our own Google profile every day for our business, rated 5.0 by our clients. We know what works first-hand, not from a manual.
Your capacity
We start with how many new patients you can take each month, and grow at a pace your chairs and your team can handle.
Numbers you can trust
Every month you see calls, bookings and what each new patient cost, in one short report. No logins and no jargon.
Certified in the platforms we use
The tools behind your growth.
Our team is certified in the ad, social, analytics and CRM platforms that track a patient from the first search to the booked appointment.
Google Ads
Google Analytics
Meta (Facebook and Instagram)
HubSpot
Salesforce
GoHighLevel
Follow Up Boss
We come to you, shoot, edit and post.
Most practices know they should be on social media. Few have the time. We handle it from the camera to the caption.