Case studiesReal Estate and Proptech
RE/MAX Realty One
Brand video for the brokerage, and social media and lead generation for the agents inside it.

What they needed
A brokerage wants to attract the best agents, and give the agents it has more leads. Each agent is licensed on their own and publishes in the brokerage name, so every post, ad and video has to fit the brand and still sound like the agent.
What we did
- A branding and video roadmap for the brokerage
- A brokerage video showing the offices, meeting rooms and workspace
- Monthly social media calendars, designs and captions for individual agents
- Listing ads and pay-per-click campaigns that send buyers to the listing page and capture their details
- Ad strategy, headshots and email newsletters for agents
What agents got
- A lead generation program offered only to Realty One agents
- A steady monthly flow of branded posts, without the agent writing them
- Listing campaigns that bring enquiries straight to the agent


Your story next
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